The shopkeeper was dismayed when a brand new business much like his own opened up next door and erected a huge sign which read BEST DEALS.
He was horrified when another competitor opened up on his right, and announced its arrival with an even larger sign, reading LOWEST PRICES.
The shopkeeper was panicked, until he got an idea. He put the biggest sign of all over his own shop-it read…
Main entrance.
William E. DodgeBorn 4 Sep 1805; died 9 Feb 1883 at age 77.American industrialist, cofounder of Phelps, Dodge & Company, which was one of the largest mining companies in the US for more than a century. His marriage (1828) to Melissa Phelps connected him with a wealthy New York family; his father-in-law was a successful metals trader. In 1833 Dodge joined the firm of Phelps, Dodge & Company, which for two generations held a foremost place as dealers in copper and other metals. The firm had an important part in the development of Lake Superior copper and of Pennsylvania iron. Dodge also made extensive investments in timber lands and in railroad enterprises - the Erie, Lackawanna, Jersey Central, and Texas Central. |
